IT’S ALL ABOUT PREVENTION

By THÉRÈSE MARGOLIS  

A lot of skincare is preventive.

Take care of your skin while it is still young and beautiful, and it will stay healthy and look fantastic when you are older.

And it is never too late to start healthy skincare practices.

Remember, the skin you have now is the only skin you’ll ever get.

Preventive beautycare is at the core of antiaging and it starts with a healthy skincare routine, which, regardless of your age, should include a twice-daily cleansing, toning and moisturizing.

Never, never, never go to sleep without first removing your makeup and the daily grime of the day.

And always wear sunscreen when you are outside.

Also, don’t forget that not all beauty products are created equally (in most cases, you get what you pay for), and some are suited only to certain skin types or specific parts of the body.

Here are some great new products that we recommend to keep your skin looking young and beautiful.

Keeping It Natural

Jonzac, the skincare line that is a subsidiary of the French-based Léa Nature Laboratoire, is now available in Mexico.

The all-organic, hypoallergenic Jonzac Sublimactive collection includes an Eau Micellaire cleanser formulated with isotonic Jonzac thermal spring water that reduces and prevents the signs of aging.

Suitable for all skin types, Jonzac Eau Micellaire sooths and restores skin with dextran salts and poly-ox, and alaria esculenta extract helps tone and firm.

The line also includes a rich Dermo-Cleansing Gel, a Light Moisturizing Cream for face, and a Moisturizing Body Milk, all enriched with Jonzac thermal waters.

In addition to its antiaging collection, Jonzac also has a Rehydrate line (for dry skin) anda Pure line (for acned skin), both of which are 100 percent organic.All the Jonzac products are now available at specialized pharmacies throughout Mexico.

Therapeutic Salts

Also new to Mexico is Ahava, the only company officially licenced by the Israeli government to commercialize the healing and regenerative powers of salts extracted from the Dead Sea.

Founded in 1988, Ahava has harnessed the potent mineral wealth of Dead Sea mud to produce a range of products for all skin types, including for dry and sensitive skin and antiaging products for face and body.

Dead Sea mud is believed to have benefits for deep cleansing and stimulation of the skin.

The mud is rich in a cocktail of skin-nourishing minerals such as calcium, magnesium and potassium, all of which have been shown to improve metabolism, stimulate circulation and aid in the natural repair of cells.

This unique cocktail, called osmoter, is sold by Ahava in a concentrated boosting serum that is believed to help skin’s vitality, enhancing its natural ability to retain moisture, optimizing hydration, clarity and luminosity for a visibly more youthful complexion.

Ahava skincare products have also been shown to have protective antioxidant and anti-inflamatory properties that help reverse photo-aging from UV radiation exposure.

In addition to the osmoter serum, Ahava’s product line includes exfoliants, mud packs, hand creams, foot creams, facial cleansers, body milks, nourishing creams, facial moisturizers, moisturizing shower creams and body creams.

For now, Ahava is only available in Mexico through online orders to liverpool.com.mx., but the company is slated to begin having in-store sales at Liverpool later this year, and hopes to have at least 50 points of sales in Mexico by 2023.

Night and Day Eyes

Your skin reacts differently to creams and other beauty products during the day and night, and that especially includes the delicate skin around your eyes.

As a rule of thumb, night is when your skin cells repair themselves, regenerating while you sleep.

It is when cell mitosis takes place and when your skin needs nutrients the most.

During the day, on the other hand, your cells are busy protecting themselves from the wear and tear of your busy work life and environmental aggressions, so it is when it is best to rev up your defenses against pollution, stress and other agitators.

Consequently, the eye cream you use during the day may not be the best eye cream to use at night.

That is why the Spanish pharmacosmetic company MartiDerm has developed a special indulgent duo set of Platinum Eye Correct creams that are suited for day and night.

MartiDerm Eye Correct Day is a light-weight, tinted, moisturizing emulsion that visibly reduces and conceals puffiness and dark circles for brighter-looking eyes.

MartiDerm Eye Correct Night is a fast-absorbing moisturizing gel cream that nourishes cells and calms and decongests irritated skin in the contours of around the eyes.

Used in conjunction, eyes appear brighter, fresher, less tired and more youthful.