Photo: Non.Order

By THÉRÈSE MARGOLIS

Intentional social chaos and cultural disorder are at the heart of the new Non.Order fashion collection presented Thursday, May 4, by Mexican TikToker Orson Padilla, which he crafted with fellow TikTok influencer Gilberto Brizuela.

The much-anticipated launching of the new unisex Non.Order brand, which is aimed at the iconoclastic Generation Z, was held during a pulsating pizza-and-cocktail party in Mexico City’s Colonia Juárez.

According to Padilla, the urban graffiti-based brand is intended “to give meaning to disorder, or rather, to non-order” and is designed to give voice to “all those who are not afraid to be different, who take risks and express their true personality.”